Jones Knowles Ritchie (better known as JKR) is a globally recognized branding agency founded in 1990. With offices in London, New York, and Shanghai, JKR specializes in developing distinctive brand identities and campaigns that make companies more of themselves.

Tosh Hall is the Global Chief Creative Officer at JKR, where he’s led major rebrands for Budweiser, Burger King, Paramount, and Dunkin'. His work has helped make JKR one of the world’s top creative agencies, earning accolades from D&AD, AdAge, Fast Company, and Dieline. A UNC Chapel Hill alum with a background in economics and journalism, Tosh Hall also teaches at SVA’s Masters in Branding Program and speaks regularly at global conferences. AdAge named him one of the '50 Most Creative People'.