Sony, Lexus, Microsoft, Nike, Adidas, IKEA, Jimmy Choo
DESIGN, ART DIRECTION, ANIMATION
ABOUT THE ARTIST
MAY 5, 2021
Maxim Zhestkov is an artist, designer, and director. He works as an independent artist at Zhestkov.Studio and as a co-founder and creative director of Media.Work — a design studio that explores new visual ways to convey ideas: independently and in collaborations with ambitious organizations, such as Sony, Lexus, BMW, Nike, Adidas, IKEA, Amazon, etc.
In his artistic work, Maxim uses digital tools to examine the principles that form our environments, societies, and universes — physical or digital. Combining basic geometrical shapes — dots, spheres, and planes — Zhestkov builds intricate systems existing by the rules of the real world.