JAN DE COSTER
Jan De Coster is artist and robot designer renowned for crafting robots, interactive installations, and prototypes that bridge advertising, art, and scientific exploration. With over two decades of experience, he has served as an art director and producer for prestigious agencies like BBDO, TBWA, and Boondoggle.
Since 2012, Jan has immersed himself in the world of human-robot interaction, emphasizing the emotional and social aspects. Based in Mechelen, Belgium, he combines a background in physics and engineering with a passion for character design, resulting in captivating robots that provoke emotional responses. He advocates for prioritizing emotional considerations in robot design, asserting that our decisions today will shape our future relationship with these intelligent machines.
Friday, April 5